RESEARCH AND MARKETING CONSULTATION
Full-Service Research. Whether your objectives call for a major multistage research project or a small project consisting of an online survey or a few focus groups, QSA can help you design the most effective research project and carry it out seamlessly.
Marketing Consultation. Once the research is completed, we will provide a thorough report that includes conclusions and recommendations for action and communication. We also offer continuing marketing consultation and related services, such as research-based marketing workshops, presentations, articles, blog posts, and press releases.
QSA offers a full range of analytics, including big data, survey analysis, and cross mapping of survey research to customer information files and big data streams.
Much of our work is focused on three types of especially powerful advanced analysis:
- Conjoint Analysis/Choice Modeling for product/service design and brand equity
- Cluster Analysis for segmentation
- Predictive Modeling (Communications Architecturesm) to develop messaging and set priorities
CLICK HERE TO LEARN MORE ABOUT THESE POWERFUL ANALYTIC METHODS